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A) Robert Cialdini B) Tversky and Kahneman C) Sigmund Freud D) Abraham Maslow
A) Evaluation heuristics B) Preference heuristics C) Judgment heuristics D) Decision heuristics
A) Affect heuristic B) Balance heuristic C) Simulation heuristic D) Availability heuristic
A) Scarcity heuristic B) Representativeness heuristic C) Default heuristic D) Anchoring and adjustment
A) The emotional intensity of the memory B) The amount of effort put into the decision C) The total statistical data available D) The ease with which examples come to mind
A) Balance heuristic B) Fairness heuristic C) Social proof D) Common sense heuristic
A) Relying on emotions rather than data B) Overvaluing rare items C) Copying the actions of others D) Misjudging the likelihood of a situation
A) Law of Cognitive Load B) Law of Contagion or Similarity C) Law of Diminishing Returns D) Law of Availability
A) Representativeness heuristic B) Affect heuristic C) Default heuristic D) Scarcity heuristic
A) Scarcity heuristic B) Anchoring and adjustment C) Effort heuristic D) Representativeness heuristic
A) Sunk cost fallacy B) Naïve diversification C) Availability heuristic D) Escalation of commitment
A) The most intense and final moments of an event B) The duration of the entire experience C) The average effort expended throughout D) The initial impression of the event
A) Gambler's fallacy B) Conjunction fallacy C) Sunk cost fallacy D) Post hoc fallacy
A) Familiarity heuristic B) Representativeness heuristic C) Scarcity heuristic D) Effort heuristic
A) Representativeness heuristic B) Common sense heuristic C) Availability heuristic D) Simulation heuristic
A) Situations involving high financial stakes B) Situations requiring high physical effort C) Situations where the individual is an expert D) Ambiguous social situations where people are uncertain
A) Using past behaviors to solve present problems B) Assuming the problem is solved and working backward to the start C) Diversifying choices to ensure success D) Copying the actions of others
A) High cognitive load B) A need for variety C) Financial abundance D) Low emotional stress
A) Prefer the status quo over change B) Ignore statistical probabilities C) Diversify more when making choices at once than sequentially D) Choose the most expensive option first
A) Correctly estimating probabilities B) Voluntary compliance with an authoritative figure C) Identifying the worth of an object D) Avoiding contaminated objects
A) German B) Old English C) Ancient Greek D) Latin
A) Logical deduction analysis B) Mental shortcuts for decision-making C) Mathematical proof derivation D) Long-term memory storage
A) Gerd Gigerenzer B) Daniel Kahneman C) Amos Tversky D) Herbert A. Simon
A) The less-is-more effect B) Satisficing C) Rational choice theory D) Ecological bias
A) Bounded rationality B) Algorithmic engineering C) Cognitive psychology D) Behavioral economics
A) Formal models are more accurate than informal ones B) Informal models are based on mathematics C) Formal models use algorithms, while informal models use verbal descriptions D) Formal models are not based on psychology
A) Bounded psychology B) Satisficing engineering C) Adaptive toolboxing D) Ecological rationality
A) Select a random alternative B) Abandon the decision process C) Decrease the aspiration level D) Increase the aspiration level
A) Elimination by aspects B) Satisficing C) Fluency heuristic D) Tallying
A) Real-estate entrepreneurs B) Business angels C) Used BMW dealers D) Electricity contract providers
A) It is a compensatory model that maximizes utility B) It is based on complex mathematical formulas C) It requires perfect information about all alternatives D) It involves nonnumerical computations
A) Price limit B) Fuel efficiency C) Color of the vehicle D) Automatic transmission
A) Both alternatives have equal value B) The recognized alternative has a higher value C) No prediction can be made D) The unrecognized alternative has a higher value
A) n + 1 B) n squared C) 2n D) n
A) Physical exam B) Western blot C) ELISA D) Initial blood count
A) Yes, it is critical B) Only if costs are involved C) Only if there are two cues D) No
A) Architects B) Professional athletes C) Computer programmers D) London magistrates
A) The procedure stops B) The procedure restarts C) The client is informed they have HIV D) The procedure moves to a Western blot
A) Weighted tallying B) Random choice C) Tallying D) Take-the-best
A) Both are equally likely to fail B) None of the above C) Take-the-best D) Tallying
A) Priming B) Anchoring C) Conditioning D) Availability
A) Categorization rules B) Similarity to a prototype C) Individual characteristics D) Base rates
A) Representativeness bias B) The base rate correction C) The prototype effect D) The statistical probability bias
A) Magical associative thinking B) The scientific method C) The use of base rates D) Mathematical logical reasoning
A) Likelihood was always rated lower than similarity B) They matched almost perfectly C) They were completely opposite D) They were uncorrelated
A) Jane B) Mary C) Sarah D) Linda
A) Extroverted and logical B) Intelligent but unimaginative C) Creative and outgoing D) Academic and stubborn
A) Eighty percent B) Sixty-five percent C) Fifty percent D) Seventy-five percent |