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CHAPTER 9 - Quiz
Contributed by: Laong
  • 1. Strategy evaluation is the ______ stage of the strategic-management process.
A) Third
B) Final
C) Second
D) First
  • 2. Why is strategy evaluation important?
A) It helps organizations adapt to changes
B) Strategies never change
C) It replaces strategy formulation
D) It reduces competition
  • 3. Strategy evaluation should be:
A) A continuous process
B) Done only at year-end
C) Done only by top management
D) Done every five years
  • 4. Reviewing the underlying bases of strategy involves re-examining which matrices?
A) SWOT and SPACE
B) QSPM and CPM
C) BCG and IE
D) EFE and IFE
  • 5. Which question is asked when reviewing strategy foundations?
A) Are competitors reacting?
B) Are strategies confidential?
C) Are strengths and weaknesses still accurate?
D) Are profits increasing?
  • 6. Measuring organizational performance compares:
A) Employees and managers
B) Current plans and budgets
C) Past and future strategies
D) Expected results and actual results
  • 7. Which is a quantitative performance criterion?
A) Product quality
B) Employee morale
C) Customer satisfaction
D) Market share
  • 8. Which is a qualitative performance criterion?
A) Employee morale
B) Profit margin
C) Sales growth
D) Return on investment
  • 9. Taking corrective actions is necessary when:
A) Strategies are popular
B) Underlying factors remain stable
C) Performance exceeds expectations
D) Performance is significantly below expectations
  • 10. Corrective actions aim to:
A) Eliminate all risks
B) Replace management
C) Increase bureaucracy
D) Realign operations with strategic objectives
  • 11. Who developed the Balanced Scorecard?
A) Michael Porter
B) Peter Drucker
C) Alfred Chandler
D) Robert Kaplan and David Norton
  • 12. The Balanced Scorecard emphasizes that performance should be:
A) Financial only
B) Market-based only
C) Internally focused
D) Balanced across multiple perspectives
  • 13. Which Balanced Scorecard perspective asks, “How do customers see us?”
A) Internal Business Process
B) Financial
C) Customer
D) Learning and Growth
  • 14. Which perspective focuses on employee skills and information systems?
A) Financial
B) Customer
C) Community
D) Learning and Growth
  • 15. Corporate governance mainly refers to:
A) Marketing control
B) Oversight and direction by the board
C) Financial auditing
D) Daily operations
  • 16. The board of directors is elected by:
A) Shareholders
B) Managers
C) Customers
D) Employees
  • 17. Which is a key responsibility of the board of directors?
A) Creating marketing campaigns
B) Managing daily operations
C) Hiring all employees
D) Monitoring CEO performance
  • 18. A best practice in board composition is to:
A) Let the CEO always be chairperson
B) Encourage interlocking directorships
C) Have more than 15 members
D) Keep the board small and efficient
  • 19. The “art or science” issue in strategy management suggests that strategy should be:
A) Purely intuitive
B) Based on guesswork
C) A blend of intuition and analysis
D) Fully analytical
  • 20. Contingency planning focuses on:
A) Competitor analysis
B) “What if?” scenarios
C) Employee training
D) Long-term budgeting
  • 21. Auditing helps ensure:
A) Faster decision-making
B) Accountability and compliance
C) Higher market share
D) Employee motivation
  • 22. Effective strategic management should focus on:
A) Bureaucratic processes
B) People and dialogue
C) Thick documents
D) Strict routines
  • 23. Which guideline promotes ethical behavior?
A) Avoid bad news
B) Strengthen “Good ethics is good business”
C) Pursue many strategies
D) Keep strategies secret
  • 24. Strategy evaluation is compared to a car dashboard because it:
A) Shows only financial data
B) Provides continuous feedback for adjustment
C) Looks technical
D) Works only at the end
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