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The Art of the Sale - Quiz
Contributed by: Myers
  • 1. What is the full title of the book discussed in the text?
A) Learning From The Masters About Business
B) The Business of Life and Sales
C) The Art of the Sale: Ahead of the Curve
D) The Art of the Sale - Learning From The Masters About The Business Of Life
  • 2. Who is the author of the book?
A) Harvard
B) Philip Delves Broughton
C) Penguin Press
D) Peter Day
  • 3. What is the author's profession?
A) Radio broadcaster
B) Author and journalist
C) MBA director
D) Business professor
  • 4. Which previous bestseller was also authored by Philip Delves Broughton?
A) World of Business
B) Harvard Business School
C) The Art of the Sale
D) Ahead of the Curve
  • 5. Which publisher released the book in 2012?
A) BBC Radio
B) Penguin Press
C) Harvard Business Press
D) World of Business
  • 6. In what year was the book published?
A) 2013
B) 2012
C) 2010
D) 2011
  • 7. What genre is the book?
A) Sci-Fi
B) Autobiography
C) Non-fiction
D) Fiction
  • 8. What does the book analyze regarding everyday life?
A) The role of accounting
B) The role of manufacturing
C) The role of engineering
D) The role of persuasion
  • 9. Whose qualities does the book analyze?
A) Effective salespeople
B) Successful investors
C) Corporate executives
D) Business students
  • 10. What did the author undertake to learn the art and science of selling?
A) Online courses
B) International travels
C) Laboratory experiments
D) Extensive reading
  • 11. According to the text, what serves as a means to generate revenue?
A) Persuasion
B) Broadcasting
C) Sales
D) Publishing
  • 12. Which media organization interviewed the author on Peter Day's World of Business?
A) CNN
B) Harvard Broadcasting
C) Penguin Radio
D) BBC Radio
  • 13. Who hosts the program on which the author was interviewed?
A) Philip Delves Broughton
B) Peter Day
C) Broughton
D) Penguin
  • 14. What is the name of the radio program that interviewed the author?
A) Ahead of the Curve
B) The Art of the Sale
C) World of Business
D) Harvard Business Hour
  • 15. What subject is notably not covered in most MBA programs of Harvard Business School, according to the summary?
A) The subject of global economics
B) The subject of corporate finance
C) The subject of selling things
D) The subject of marketing strategy
  • 16. Which academic institution's MBA programs are mentioned in the summary?
A) The World of Business Academy
B) Harvard Business School
C) Penguin University
D) BBC Business School
  • 17. What cultural aspect of sales does the book deal with?
A) Its historical decline
B) Its architectural design
C) Its cultural influence
D) Its mathematical basis
  • 18. How does the book describe the role of sales in relation to social discourse?
A) As unrelated to social discourse
B) As an end to social discourse
C) As a barrier to social discourse
D) As a role of sales as social discourse
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