A) Sigmund Freud B) Abraham Maslow C) Tversky and Kahneman D) Robert Cialdini
A) Judgment heuristics B) Preference heuristics C) Evaluation heuristics D) Decision heuristics
A) Simulation heuristic B) Balance heuristic C) Affect heuristic D) Availability heuristic
A) Anchoring and adjustment B) Scarcity heuristic C) Representativeness heuristic D) Default heuristic
A) The emotional intensity of the memory B) The total statistical data available C) The ease with which examples come to mind D) The amount of effort put into the decision
A) Fairness heuristic B) Balance heuristic C) Common sense heuristic D) Social proof
A) Misjudging the likelihood of a situation B) Overvaluing rare items C) Copying the actions of others D) Relying on emotions rather than data
A) Law of Diminishing Returns B) Law of Availability C) Law of Cognitive Load D) Law of Contagion or Similarity
A) Scarcity heuristic B) Default heuristic C) Affect heuristic D) Representativeness heuristic
A) Scarcity heuristic B) Anchoring and adjustment C) Representativeness heuristic D) Effort heuristic
A) Escalation of commitment B) Availability heuristic C) Naïve diversification D) Sunk cost fallacy
A) The initial impression of the event B) The most intense and final moments of an event C) The average effort expended throughout D) The duration of the entire experience
A) Conjunction fallacy B) Sunk cost fallacy C) Post hoc fallacy D) Gambler's fallacy
A) Scarcity heuristic B) Effort heuristic C) Familiarity heuristic D) Representativeness heuristic
A) Common sense heuristic B) Simulation heuristic C) Availability heuristic D) Representativeness heuristic
A) Ambiguous social situations where people are uncertain B) Situations requiring high physical effort C) Situations involving high financial stakes D) Situations where the individual is an expert
A) Diversifying choices to ensure success B) Assuming the problem is solved and working backward to the start C) Copying the actions of others D) Using past behaviors to solve present problems
A) Financial abundance B) Low emotional stress C) High cognitive load D) A need for variety
A) Choose the most expensive option first B) Ignore statistical probabilities C) Prefer the status quo over change D) Diversify more when making choices at once than sequentially
A) Correctly estimating probabilities B) Voluntary compliance with an authoritative figure C) Avoiding contaminated objects D) Identifying the worth of an object
A) Ancient Greek B) German C) Old English D) Latin
A) Logical deduction analysis B) Mental shortcuts for decision-making C) Long-term memory storage D) Mathematical proof derivation
A) Gerd Gigerenzer B) Daniel Kahneman C) Herbert A. Simon D) Amos Tversky
A) Ecological bias B) Satisficing C) The less-is-more effect D) Rational choice theory
A) Algorithmic engineering B) Cognitive psychology C) Bounded rationality D) Behavioral economics
A) Formal models are not based on psychology B) Informal models are based on mathematics C) Formal models are more accurate than informal ones D) Formal models use algorithms, while informal models use verbal descriptions
A) Ecological rationality B) Adaptive toolboxing C) Satisficing engineering D) Bounded psychology
A) Increase the aspiration level B) Select a random alternative C) Decrease the aspiration level D) Abandon the decision process
A) Fluency heuristic B) Satisficing C) Tallying D) Elimination by aspects
A) Used BMW dealers B) Business angels C) Electricity contract providers D) Real-estate entrepreneurs
A) It involves nonnumerical computations B) It is a compensatory model that maximizes utility C) It requires perfect information about all alternatives D) It is based on complex mathematical formulas
A) Automatic transmission B) Color of the vehicle C) Fuel efficiency D) Price limit
A) No prediction can be made B) Both alternatives have equal value C) The unrecognized alternative has a higher value D) The recognized alternative has a higher value
A) 2n B) n C) n + 1 D) n squared
A) Physical exam B) ELISA C) Initial blood count D) Western blot
A) Yes, it is critical B) Only if costs are involved C) Only if there are two cues D) No
A) Computer programmers B) Architects C) London magistrates D) Professional athletes
A) The client is informed they have HIV B) The procedure restarts C) The procedure moves to a Western blot D) The procedure stops
A) Take-the-best B) Tallying C) Random choice D) Weighted tallying
A) Both are equally likely to fail B) None of the above C) Take-the-best D) Tallying
A) Priming B) Anchoring C) Conditioning D) Availability
A) Base rates B) Individual characteristics C) Similarity to a prototype D) Categorization rules
A) Representativeness bias B) The prototype effect C) The statistical probability bias D) The base rate correction
A) Magical associative thinking B) Mathematical logical reasoning C) The use of base rates D) The scientific method
A) They matched almost perfectly B) They were uncorrelated C) They were completely opposite D) Likelihood was always rated lower than similarity
A) Mary B) Linda C) Sarah D) Jane
A) Academic and stubborn B) Intelligent but unimaginative C) Creative and outgoing D) Extroverted and logical
A) Seventy-five percent B) Eighty percent C) Fifty percent D) Sixty-five percent |